Sycha.
A multi-vendor marketplace for Iraq — independent merchants run their own storefronts, upload their own catalogues, and track their own earnings, while the shopper browses every one of them in a single app.
A marketplace
built by its sellers.
Sycha is a marketplace for Iraq where the catalogue does not belong to one company — it belongs to the merchants. Each seller runs their own storefront inside the app, uploads their own products, sets their own prices, and follows their own orders and earnings from a dashboard of their own.
The shopper never sees the seams. They open one app — electronics, clothing, cosmetics, home goods — search across every merchant at once, and check out of a single cart. One marketplace on the surface; hundreds of independent shops underneath.
The shop was
a phone number.
Most retail in Iraq runs through Instagram and WhatsApp. A seller posts photos to a feed, takes orders in the comments, and settles payment over a phone call. There is no catalogue, no cart, no record — and no way for a shopper to weigh two sellers without scrolling two separate accounts.
The brief was to give those sellers a real shop without asking them to build one: a storefront, a product catalogue, an order pipeline, and an earnings ledger — then to gather all of them under a single app a shopper could trust.
A shopfront and
a back office.
Sycha is really two products that meet in the middle — a shopping app for the buyer and a management dashboard for the merchant. Each had to feel complete on its own.
The merchant dashboard
Every seller gets a web dashboard: they build a storefront, upload products with photos and prices, manage stock, and read their orders, earnings, and payouts as they happen.
One storefront each
A merchant's products collect into their own branded page inside the app — a header, a short story, the full range — so the marketplace reads as a row of real shops, not one flat grid.
One catalogue to the shopper
Search, categories, and filters run across every merchant at once. A single cart, a single checkout, honest ratings on every product — the shopper deals with Sycha, not with each seller in turn.
Build
A Flutter app across iOS and Android for shoppers, a web dashboard for merchants, and a Django backend holding the shared catalogue, orders, and earnings. Bilingual Arabic / English with full RTL.
From the aisle
to the cart.
Real screens from the live app — browsing by category, a merchant's storefront, a product and the seller behind it, and the cart.
One marketplace,
many sellers.
The stack runs a shopping app and a merchant dashboard off one backend — built to onboard sellers quickly and stay bilingual.
- Mobile
- Flutter · Dart · one codebase for iOS and Android
- Merchant dashboard
- Web dashboard — storefront setup, product uploads, orders, earnings
- Backend
- Django · Django REST · PostgreSQL
- Marketplace
- Multi-vendor catalogue · per-seller storefronts · unified cart & checkout
- Discovery
- Search across every merchant · category browsing · ratings & reviews
- Localization
- Bilingual Arabic / English · full RTL
One app,
every seller.
"I sold from an Instagram page for years. Now I have an actual shop — and I can see exactly what I've earned."